Monday, May 2, 2016

Windows Store for Business - a quick setup primer

recently I had to create a demo environment to show how Windows Store for Business works.  (updated 04.07.2017)

Here a quick primer.

Just to make sure to have the right understanding.

"Windows Store for Business" is another cloud service that lives side by side with the Windows Store! (This is an essential understanding we need for the next steps).

Great feature that works with your own company account (!).

Whooww when this runs in the cloud how does Microsoft knows my account?
This is a very common question I got these days. To clarify a few things.

Microsoft introduced in Windows 10 a great feature called "Single SignOn" (Well its not brandnew but know it works very easily with currently more than 2500 cloud based services (as of April 2016). Means you can use your company account to logon in Facebook, Twitter, Citrix goto meeting, and many others. Name it and probably they support it).

Therefore it is necessary to have your account synced with Azure Active Directory (a cloud based user directory which is under your full control and enriches your security by features like multi factor authentication (MFA) and much more. Its really worth to spend extra time on this topic!)

And guess what even the Windows Store for Business is one of these more than 2500 cloud services. Thats why you can use your account and password to logon there. (For the security freaks: Cool down your own domain controller is judging if the users password is right or wrong. Keyword: Active Directory Federation Services ADFS))

To come back to our quick primer (Assuming you have already Azure AD setup, if not there will be later another post how to set this up!):

Windows Store for Business Quick-Start

How to setup it up:

2. Logon there with your local domain account (must be synced to Azure AD first!)

      • Hint for MS-Partners you can use your demo environment from
      • If your domain name is not yet transfered the user must logon with the cloud prefix like

          3. Read the EULA. You need to agree with it!

          4. Now you are ready to set it up.

          5. Here we will add simply a few apps from the public store and make them available for users in the Store App.

          6. Search for "Excel Mobile" in the search field.

          7. Click on "Get the App"

          8. Let the default value to make it available to all users
          (repeat the steps with all Office Mobile apps)

          9. It may take a while until the content is visible in the store.

          10. When you are finished it looks like this:


          to be continued as I need the 24 hours to get it into the tenant.

          11. A few hours later (18 in my case) you would see this here:

          Finally on the client it looks like this here:

          A. You open the store and find another tab:

          B. When you click on the tap it looks like this:

          When you are looking for information's how to bring LOB apps to the store you should also consult these sites:

          In some cases you try to carry out offline apps. They also need to go to the store before you can download them and deploy via SCCM.
          Checkout also this site: